Let’s talk about your email list. Specifically, the debate of nurturing versus selling to your list. We all know Val is the queen of email marketing, so where is she in the camp of nurturing your list? Should you send emails after a bundle right away? Should you wait? How long?? Today, she candidly expresses her personal experience and challenges the commonly held belief that businesses should focus solely on nurturing their audience before attempting any sales. It’s crucial to find that balance, and waiting too long could prevent that sale!
Val reflects on her own journey of mindset transformation, from viewing herself as a small business owner to recognizing the significance of adopting a more substantial, company-oriented mindset. She’s here to urge you to focus on building know, like, trust, and sell in your email. This is how your business succeeds and moves forward—sales! Let Val inspire you to challenge the status quo, resist the pressure to conform to others, and make your own path to sales.